Why do we preference something old or new, and should we be able to tell the difference? Hosted at The Reimaginarium, a store that sells reclaimed, remade, reimagined and recreated products, this discussion explores why we purchase new or used goods, why we value new or used goods, and how we can change people’s mindsets to reduce our environmental impact without entirely reinventing our purchasing habits. It explores the question: Can we experiment with the way that we design (and redesign) goods to blur the line between old and new?